Portfolio · WordPress

Kingdesigns

A quiet frame around loud work

Designer desk from above with a sketchbook of wireframes and a laptop

A studio portfolio should disappear behind the work. Kingdesigns got a restrained editorial layout, a strict image treatment and a CMS the team can drive themselves.

Client
Kingdesigns
Role
Web design, WordPress development
Timeline
6 weeks · 2025
Services
Web design, Art direction, CMS build
Stack
WordPress, Bricks, Custom fields

The challenge

Every past case looked different, so the portfolio read as a scrapbook. The studio also needed to publish new work without help.

Printed portfolio spreads with large typography on a light table

Approach

  1. 01

    Defined one editorial grid and a single image treatment for all cases.

  2. 02

    Built flexible case-study blocks in the CMS instead of bespoke pages.

  3. 03

    Kept motion minimal so imagery stays the focus.

  4. 04

    Documented the system so the studio can extend it.

Outcome

A consistent portfolio the studio publishes to weekly, with new cases going live in under an hour.

<1h

To publish a case

1 grid

Across all work

100%

Self-managed

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